---
title: spot.is Referrals
description: Send and track referral solicitations
---

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# spot.is Referrals

## Send and track referral solicitations

**Innovator Tier**

With spot Referrals, operators can increase lead generation while incentivizing existing tenants to promote their brand. With each offer, customers are given a unique URL to share with friends and family that gives them credit for sharing and offers a promotion to the new lead. Once a potential customer becomes a renter, our system synchronizes with your FMS and updates the referral information. This update notifies your team that the referral process has been completed.

### Video Demo

 

<iframe width="256" height="144.64" src="https://www.youtube.com/embed/1HnwQ9rdjgc?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen title="Referral Demo" style="position: absolute; top: 0px; left: 0px; width: 100%; height: 100%; border: none;"></iframe>

### Written Instructions

#### Send referral links to active tenants

This can be done in a few ways, outlined below:

### Option 1

Automate texts and emails to the customer during [move in](https://swivl.studio/my-storage/CronMoveIn)

- 1. Toggle “Start Referral Solicitation” to ON after any of your move-in messages. This will open up a section in the [Referral Solicitations](https://swivl.studio/my-storage/CronReferrals) worksheet so that you can customize the message the tenant receives:
       
       ![](https://learn.tryswivl.com/hs-fs/hubfs/image-png-Jan-08-2025-09-21-18-5869-PM.png?width=684&height=422&name=image-png-Jan-08-2025-09-21-18-5869-PM.png)
    2. In the example above, 3 days after someone moves in they’ll automatically be texted their unique referral link.

### Option 2

Use ad hoc text messaging to send it to one or more tenants on the fly. More information can be found here: [SMS Campaings](https://learn.tryswivl.com/sms-campaigns?hsLang=en)  

### Option 3

Add a button to your spot (QR code) account. Reach out to your swivl account manager to make this update.

#### Sharing the referral link

When an active tenant follows their referral link, they’ll be prompted to share it like so:

![image.png](https://codahosted.io/docs/zAMzMQFpNt/blobs/bl-yKrlnhuOdS/fe39cc91397794f2b3b6b676281b5011bfc5be24dd62421b6c0d66fd19a12be2e60e400ef6a5f363ab9da7135ae746fde433b86201676bcd15495862b25dafccff774cb28ff56e6622c934e1033a564b8493f44d2ecc5d53cc55223da79b49417747a82c)

This page is customizable in the [spot Referrals](https://v3.swivl.studio/properties/page/cortex/sequences/spot-referral) worksheet in My Storage. Here are the elements that can be customized:

- Page title
- Page body
- Link
- Sharing text 
    - SMS body  
      ![image.png](https://codahosted.io/docs/zAMzMQFpNt/blobs/bl-vw2ukJD2SR/ebea97daf6a2adace87aa17b51751b4f079562af9027bd43a56cde919a5d8e7bbd3bb6f07c42af53704820bcbae5861a946d78deb283fa06ac1aa151a8f8c17c7efee46582f7361161f93b664d105bbf226002bf811ed982507928b2eb9ea6a6a8f0b88f)
    - Email subject and body  
      ![image.png](https://codahosted.io/docs/zAMzMQFpNt/blobs/bl-8A__TDtZgd/31d6d9f0eb7be02f4c3e43d1e04fc4a5a8f4044bec63013d1488fcfb3836c54c82e08f873e14a1e9029bbe28ca9c4b41f4530725aafb83520aca4e05dbd9f9b090120d40ddf58710ff615a43163e92dc62e201c5bc5b5cdd05af268a9d73aa9054890568)

#### Receiving the referral link

When someone follows the shared link, swivlChat will open on your website. They’ll be prompted to provide their information:

![image.png](https://codahosted.io/docs/zAMzMQFpNt/blobs/bl-3pGJnh0ZKn/c4f7bce46c2495ce4fd10ae634757f56dfd1689968f2bb3de3d4c5122f8a983a9fa8059c8b47bb5786e2fb8a385dcf7985d9b72a0a92300b08164006c19ea1f6519135cdc22d20bfa05cfbcbd8770840132c969e8cc676c0ed425adbd480e1948d64b38e)

The messages and collection method are completely customizable in [this section](https://swivl.studio/my-storage/SpotReferrals#:~:text=In%2DChat%20Referral%20Collection) of My Storage!

Once they provide their information, we’ll tell them how to complete their reservation or rental with the after-navigate messages set [here](https://swivl.studio/my-storage/ShowInventory)

![image.png](https://codahosted.io/docs/zAMzMQFpNt/blobs/bl-_Rpuwr6hZT/9b62266593ee334015512fbd172a6315887dcc98487f90ed901e9111361ec6dcd05ba4856ccd668d34596aa119a97265e33d9cc1b611763b3ff0c52957613f0496a521bf6d03d893c2e77a73d0543c8c226de3e69ce438ab0449c466e0c0ced65406de62)

#### Tracking

A few things happen once a referral provides their information:

1. A line is added to your [CRM](https://swivl.studio/crm) with the referrer’s information included in the Notes column
   
   ![image.png](https://codahosted.io/docs/zAMzMQFpNt/blobs/bl-qDbAd4YDed/fa83aec70e9973ab4e52656414ecfe51dbaf97c49fe41ffc1c15278258b8fa55d584a4c6862db1be404a278761232e147b33daf43b0fe027ff401e13249cdb83b1c043356f9ac36eae5671e741157223a7985a098bd5544b047c219dc5e9fd9120c679ed)
2. An email receipt is sent to the store, district manager, and any email addresses defined [here](https://swivl.studio/my-storage/companyinfo#:~:text=SEND%20RECEIPTS%20TO%20THESE%20EMAILS%20(SEPARATE%20BY%20COMMA))
   
   ![image.png](https://codahosted.io/docs/zAMzMQFpNt/blobs/bl-VAMuJE6ei9/d794c8e9b76a383082072d9f628334d42b3df30c74edb2e340c995b9f60e6d9cb364365add2445f8f318142a3432a9a0d48c48640f189148f609589d44007cc05179a4850d76284167b53ef34f737d48209e340cd32f70a316c30ad4e702c0025b57ec24)
3. The referral’s information is sent to your Facility Management Software if you’ve opted into that (more information here: [Types of Leads](https://learn.tryswivl.com/lead-settings?hsLang=en) )
4. The referral is added to a workflow that will run every day to determine if they’ve actually become a tenant. This is where we check your FMS to see if the lead has become an active tenant.

#### Closing the Loop

When the referral rents a unit and becomes an active tenant, we’ll do a couple more things:

1. Update their [CRM](https://swivl.studio/crm) Notes to include the word COMPLETE
   
   ![image.png](https://codahosted.io/docs/zAMzMQFpNt/blobs/bl-2jeo9BU1Yt/7d36a388f1086d053db0a33a83534511f6657abdd107a5f97fccb9802e6914b0640b199262522889400c4e738acbb3abb9a52071f848456aeaa8aecd04d04a7ec6e247b77da2e2f243130653f8edd7013d017a4c179db2840df47591bb0aaf0c3f04778a)
2. Send another email receipt with the subject “Referral Complete!” Note: had this not been a test account, the referral’s unit number would have been filled out
   
   ![image.png](https://codahosted.io/docs/zAMzMQFpNt/blobs/bl-JjvGMr6aRb/5cff3534040a702e4fc9c4b5d6e8c8041e814fc0539efbe0a7c1199b251d2348e561e648d02d36e92a9524363e5fae107a1ad353809777c2f1b267033e4ab5346263cba796b461bff76687f79ead83501eb83d4a710c336c597000b6b934acb6babf65e9)

Additionally, all referral information will be included in your monthly analytics reports 🙂

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